Image Not Found

Kraftstoffverbrauch kombiniert: 13,2 - 12,8 l/100 km | CO2-Emissionen kombiniert: 300 - 290 g/km | Emissionsangabe [1]

Image Not Found
Image Not Found
Image Not Found
Image Not Found

Stromverbrauch kombiniert: 24,3 - 21,8 kWh/100 km | CO2-Emissionen kombiniert: 0 g/km | Emissionsangabe [1]

Image Not Found
Image Not Found
Image Not Found
Image Not Found

Kraftstoffverbrauch kombiniert: 13,5-12,5 l/100 km; CO2-Emissionen kombiniert: 308-284 g/km | Emissionsangabe [1]

Image Not Found


Success runs in the family. And so does agility.
Factory tour and driving experience in the home of driving performance.

The sound of our cars that gets under your skin? It comes straight out of Affalterbach. At the SPIRIT OF AFFALTERBACH, you will spend the day exploring the home of the World’s Fastest Family. During the AMG Factory Experience, you will get the exclusive opportunity to experience the fascinating “One man, one engine” philosophy up close. Afterwards, you will hop into the driver’s seat for an adventure featuring some spectacular bends.

When you visit the World’s Fastest Family, you don’t sit at the coffee table, but at the steering wheel. On a guided drive through the charming countryside of Hohenlohe and the surrounding area, you will try out different Mercedes-AMG models and experience the top-notch performance of our fleet for yourself. Professional instructors will show you how to harness the full potential of your Mercedes-AMG, the features at your disposal, and the ideal time to use the different driving modes.

A nine-speed gearbox and a three-course lunch: after enjoying a one-off, specially created menu at the renowned five-star superior Wald & Schlosshotel Friedrichsruhe, you will return to Affalterbach where you will end the day in like-minded company in the AMG Private Lounge.

Spend the day immersed in the history of Mercedes-AMG and experience the latest models at the SPIRIT OF AFFALTERBACH.

These services are automatically included in the base price of your booking:

  • In double occupancy, you will drive in different Mercedes-AMG models provided by us.
  • We will provide you with first-class catering during the event.
  • The event will be accompanied by a professional photographer. You will receive the photos from us after the event.
  • All parts of the event will be held in German and English.
  • The number of participants is limited to a maximum of 24 people.

Full Day | 08:30 am - 05:30 pm

Individual arrival at Mercedes-AMG in Affalterbach
Welcome and breakfast in the AMG Private Lounge
AMG Factory Experience
Safety briefing
Guided drive
Lunch at the Wald & Schlosshotel Friedrichsruhe
Guided drive
Snacks and farewell in the AMG Private Lounge

Programme schedule subject to change.

You need a German Class B driving licence, a European driving licence, or an international driving licence. 

You must be at least 21 years old to take part in the AMG SPIRIT OF AFFALTERBACH. 

Errors and omissions excepted. Images similar.

First name is missing
Last name is missing
Email is missing


If you have any questions regarding our events, dates or your booking, please contact us. This is how you can reach us: